Privacy Policy
Plain language, no lawyer-speak. This describes exactly what the BrainTrain app stores, why, and how to get rid of it.
Who runs BrainTrain
BrainTrain is developed and operated by Brent Berger, Madison, Wisconsin. BrainTrain memberships are sold and billed by Transformation Center LLC, 7878 Big Sky Dr, Madison, WI 53719. If you are also a Transformation Center member, that membership is governed by the Transformation Center's own policies, not this one.
The short version
- We store what is needed to run your account and your training program. Nothing else.
- We do not track you across other apps or websites. There is no advertising code in the app.
- We do not sell your information, and we do not share it with data brokers.
- You can delete your account and everything in it from inside the app, without asking us.
What we collect, and why
Your account
Your email address, and your name if you provide one or if Apple or Google supplies it when you sign in. Your email is how you sign in and how we reach you about your account. If you use Sign in with Apple and choose to hide your email, we only ever see Apple's relay address.
Your training record
Which activities you started, which you finished, the level you are working at, and the one-to-three difficulty rating you give afterward. This is not optional extra data — it is what decides which activity you get next. Without it the program cannot adapt.
Your starting point
Your answers to the short "find your starting point" questions when you first join. These set where your activities begin. They are self-reported preferences, not a test, not a score, and not a clinical assessment of any kind.
Messages you send us
Anything you write through Contact Us inside the app, so we can answer you.
Technical information
A device token so we can send the daily reminder if you turn it on, and automatic crash reports if the app fails. Crash reports are tied to your account identifier so a problem you report can be matched to what actually happened.
If you join the waitlist
Your email address, how you found us (for example, which link you followed), and any of the optional questions you choose to answer after signing up: your age range, your phone type, how you heard about BrainTrain, and your main goal. We use these to tell you when you can try BrainTrain and to decide who to invite to early testing.
If you buy a membership
Your name, email, and purchase details (what you bought, when, and whether payment succeeded). Card numbers are handled by the payment processor and never stored by BrainTrain. Transformation Center LLC uses these to bill you, provide receipts, and handle refunds, and to turn your access on or off.
If you ask for text messages
Your mobile number and the date you agreed to receive texts. We only text you if you tick the box asking for texts; see Text messages below.
Settings that never leave your phone
Appearance, text size, sound, and your reminder time are stored on your device only.
What we do not collect
No location. No contacts. No photos. No health records, and no connection to any medical or insurance system. No advertising identifiers, and no code that follows you to other apps or sites.
Who else touches your information
These companies process data on our behalf, and only for the purposes above:
- Google Firebase — sign-in, database, notifications, crash reporting, and basic usage counts.
- Mux — delivers the activity videos. Video access is granted with a short-lived signed link tied to your account.
- Supabase — stores waitlist signups and our contact records.
- Vercel — hosts this website and our internal tools.
- Resend — sends our emails.
- Twilio — sends and receives text messages, if you asked for them.
- Transformation Center LLC — sells and bills BrainTrain memberships, and keeps customer and billing records in its Keap (Thryve) account.
Neither is permitted to use your information for their own purposes.
Text messages
If you tick the box to receive texts, BrainTrain will send you recurring automated text messages about early access, beta testing, and your BrainTrain account at the number you gave us. Message frequency varies. Message and data rates may apply. Agreeing to texts is never required to join the waitlist or to buy anything.
Reply STOP at any time to stop all texts, and HELP for help. You can also email support@braintrainapp.com.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties, except the text messaging provider (Twilio) that delivers the messages for us.
How long we keep it
For as long as your account exists. When you delete your account, it goes. Waitlist details are kept until you unsubscribe or ask us to remove them; every email has an unsubscribe link, and support@braintrainapp.com will delete them on request.
Deleting your account
Open the app, go to Account → Delete Account. This permanently removes your profile, your training history and ratings, your program enrollment, your messages, and your sign-in credential. If you signed in with Apple, the app will ask you to confirm with Apple one more time so that BrainTrain's access to your Apple ID is revoked at the same time.
It cannot be undone and we cannot restore it. If you only want fewer notifications, turn off the daily reminder under Reminders instead.
Age
BrainTrain is built for adults. You must be 18 or older to have an account, as our Terms of Use require, and the app is not directed to children. We do not knowingly collect information from anyone under 18; if we learn that we have, we delete it.
Changes
If this policy changes in a way that affects what we collect or who receives it, we will say so in the app before the change takes effect.
Contact
Questions about this policy: support@braintrainapp.com.
BrainTrain supports healthy brain and body habits. It is not a medical device. It does not diagnose, treat, cure, or prevent any disease, and it is not a substitute for advice from your doctor. If you are worried about your memory or thinking, talk to a physician.